NewJeans Controversy
The famous K-pop idol group NewJeans recently announced that they’ve departed from their agency ADOR and HYBE. This decision was made after months of disputes between the group and HYBE, in which their producer and creative director, Min Hee-Jin, was accused of corporate espionage. When Min lost her position as ADOR’s CEO during August of this year, NewJeans publicly announced their concerns and demanded Min be reinstated. HYBE did not comply with their demands.
NewJeans member Hanni revealed in October the mistreatment they’ve faced under HYBE publically. She stated that the group and their staff had faced numerous cases of manipulation and miscommunication, such as being ignored by fellow idol groups and higher-ups under the company, as well as NewJean’s success being undermined by the PR department.
All members of NewJeans went onto a press conference on November 28 announcing their seven-year contract termination with ADOR. They plan to continue their activities together, however will cut ties with their agency and continue under a different name, HIWISH.